Analyzing Mobile Content “FR – Gamifive – Time Travel”

December 5, 2016 | By lsams528 | Filed in: Promoting Mobile Offer, Uncategorized.

Here we have one of the more complex mobile content offers that require a higher budget. Gamifive Time Travel is a very popular mobile content with many marketers because it  has been around for a very long time.  It is a global brand created by a European company call B!. They pretty much offer carrier billing for GamiFive mobile content is every country. B! is very easy to work with directly or through an affiliate network. Traffic quality is almost never an issue when billing is done with a carrier. I would suggest starting in a smaller market such as the Middle East or South America. Like other European countries this French offer allows all major French carriers except Free Mobile.

 

gamifive

Conversion User Flow: 3G/wifi
1. Customer clicks on banner/text ad.
2. Customer arrives on external O2 landing page.
3. Customer confirms via button click to purchase subscription.
4 Customer goes directly to the games platform and can start downloading/playing games.

GEO: France

Device:IOS / ANDROID / Windows 8

Carriers:ALL excluding Free Mobile

682-004-5ac19a71

 

 

Running The Campaign!

Before you start running a mobile content campaign always checkout the stats and know your market volume. In the past French traffic has be moderately price but you’ll get tons of WiFi. I would personally suggest breaking up carriers and maybe excluding Samsung and be prepared to spend hundreds if not thousands to get this campaign going.

 

 

France has 75.5 million subscribers in total, or a 115.2% penetration rate (September 2015).[35]

The Regulatory Authority for telecommunication in France is ARCEP.

Rank Operator Technology Subscribers
(in millions)
Ownership MCC / MNC
1 Orange
(Formerly Itineris)
GSM-900/1800 (GPRS, EDGE)
900/2100 MHz UMTS, HSPA, HSPA+, DC-HSPA+
800/2600 MHz LTE, LTE-A
29 (T2 2016) Orange S.A. (80%), state-owned (20%) 20801
2 SFR GSM-900/1800 (GPRS, EDGE)
900/2100 MHz UMTS, HSPA, HSPA+, DC-HSPA+
800/2600 MHz LTE, LTE-A
21.7 (T2 2016) Altice (80.4% for Altice and 19.6 free float)[36] 20810
3 Bouygues Telecom GSM-900/1800 (GPRS, EDGE)
900/2100 MHz UMTS, HSPA, HSPA+, DC-HSPA+
800/1800/2600 MHz LTE, LTE-A
12.4 (T2 2016) Bouygues Group (89.5%) 20820
4 Free Mobile 900/2100 MHz UMTS, HSPA, HSPA+ (Roaming on Orange 2G/3G when needed)
1800/2600 MHz LTE, LTE-A
12.1 (T2 2016) IIliad S.A. 20815


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